After doing extensive research on more than 100 songs mixed in Dolby Atmos (246 songs analyzed counting MQA and sometimes FLAC stereo comparisons), a meticulous analysis led me to the following question:
why music in Dolby Atmos still hasn't achieved what the technology promises us?
Dolby Atmos is a surround sound technology developed by Dolby Laboratories. It expands existing surround sound systems by adding height channels, allowing sounds to be interpreted as three-dimensional objects.
According to Dolby Laboratories, the motivation behind Dolby Atmos is to be
"Pioneering unforgettable sound experiences" and that
"Dolby Atmos removes the limits of creative expression for artists to create a spatial sound experience that puts you in the center of your entertainment. "
The first thing that pops up on the Dolby website is
"Dive into sound reimagined with Dolby Atmos, revealing depth, clarity, and details like never before, Dolby Atmos is a sound experience you can feel all around you."
The Dolby website also allows us to try a Demo of Dolby Atmos vs Stereo. "Hot - The Pushers" is one of the songs you can listen to the demo, as well as "Untie - Ultra\Violet" and "Never Satisfied - Theory Hazit, feat. Jon Belz", these are great examples of what Dolby itself suggests that Dolby Atmos Music MUST be. All Dolby Atmos Music demos make the technology's purpose very clear:
to bring an immersive sound, not static, that makes you immerse yourself in the music with sounds that move three-dimensionally around you in a virtual and simulated way, to make you feel in the middle of the music and the instruments. The movement of sound gives the listener the feeling of life, the feeling that the music is not just a static reproduction of recordings, but something that is happening at that moment and that the listener is living this moment with the sounds surrounding they in motion.
Dolby Atmos started out in cinema, then expanded into gaming, becoming popular mostly on Xbox and Windows, and is now slowly starting to gain prominence in music. This cinema sound technology has always been about immersion, three-dimensionality and movement, using psychoacoustics to simulate three-dimensional sound positioning even in the absence of more than two audio channels.
Having said all that, I'd like to talk more about what people want. Saying what people want is a big issue, because I'm a single person and I can't represent everyone who listens to music, but one thing is for sure: it's impossible for everyone to agree on the same thing. Still, assuming that Dolby Atmos Music is a premium feature, you have to pay for a streaming subscription to get access, what's the point of paying to hear more of the same? Let's see, for a few years now, "3D" versions of the songs have been popping up on YouTube and Spotify, which are a cheap version of what Dolby Atmos Music purports to be. The problem is... sometimes it's even more fun to hear these cheap versions (those well done with instruments separate from the voices) because of how sad is the moment that this brilliant technology is passing away. The feeling is that artists and producers are still unprepared for this and stick to what they've known all along,
but anyone who pays to listen to music in a different way is certainly not satisfied with what they're listening to on Dolby Atmos Music these days. I'm not the only one claiming this, a quick look at video comments about Dolby Atmos songs on YouTube can show us the popular dissatisfaction with the mixes. Complaints of low volume, of losing the essence of the music due to the lack of presence of some instruments, music as static as its stereo versions and more. In the end, there seems to be no compensation for what we pay. We pay to hear what Dolby Technologies promises: immersive sound that you can feel in an experience with movement and depth all around you.
That's not what we're seeing in the current state of music in Dolby Atmos for the most part.
Of course, there are the glorious versions that make you feel like this is what the music industry urgently needs, but there are versions that are so bad that it makes you angry and makes you want to personally ask the team that produced the Atmos version what went wrong.
Another very weird and suspicious situation is the "update" of the Atmos versions. There were cases of songs in Dolby Atmos (like 7 Rings by Ariana Grande, mixed by @
TheHanes
) that their first Atmos version was glorious, very immersive, with movement, but a few months after release they did an update that made the song basically the stereo version, which you listen to it on YouTube or any other streaming, with the same placement of the sounds in a ridiculously tedious and not immersive way.
No, leaving the sound exactly the same as it was originally made in stereo to be released on Spotify is not "immersive" just because it's in Dolby Atmos on Tidal or Apple Music, it's just more of the same and it's just frustrating to pay to listen more of the same. Where was the idea that "Dolby Atmos removes the limits of creative expression for artists to create a spatial sound experience that puts you in the center of your entertainment."???
I don't feel like I'm at the center of entertainment at all and I don't even feel entertained after listening to such bland mixes. Dolby Atmos gives you the tools to not limit yourself, but you, mixing engineers and artists, are limiting yourself.
About that, luckily I can prove it because I recorded the entire 3 minutes of the first Atmos version of 7 Rings in November 2020 and made a quick video comparing the movement of sounds against today's version of the song in 2022. Link:
https://youtu.be/pJXlrnLPTsU The song was better on first version, and anyone would say that without a shadow of a doubt, because the current version is EXACTLY the same as the stereo version and this is disappointing and completely the opposite of what Dolby suggests the experience of listening to music in Dolby Atmos will be.
Finally, I'd like to mention the Immersive Mix Engineers that I've noticed commendable work in recreating stereo music in Dolby Atmos:
Colin Heldt (Circles Post Malone, rockstar)
Nick Rives (3 Little Birds)
Dust Richardson (Somewhere Only We Know - Keane, Don't Matter - Akon)
Steve Genewick (Moanin' Remastered)
Chandler Harrod (Moves Like Jagger)
Gary Lux (He Is The Same - Jon Bellion)
Jeff Huskins (F2020)
Greg Penny + John Hanes @
TheHanes
) in "Dark Horse - Katy Perry" only
Konstantin Kersting (Dance Monkey)
Kevin Grainger (Runaway U & I)
With this review I hope to start a discussion about the future of Dolby Atmos Music, because the vast majority of high quality music lovers would like to hear what Dolby promises us: true immersion.