Quote:
Originally Posted by
BJosephs
โก๏ธ
Isn't record their newest or most recent offering? Maybe they simply decided to invest in stronger protection after years of suffering the effects of hacking? You say the products (Reason and Record) are now one. If they invented this copy protection recently they can't very well go back in time and use it on their older products.
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The protection of their single combined product (Reason 6) is the same protection used on their Record product for over two years. While that protection was being used, the other (easily breakable) form was also in use concurrently on their Reason line, even through whole (Reason 4 - Reason 5) version changes.
Essentially they've had it for a while.
@John:
The long term planning was what I inquired about in my initial post, do you think the reasoning for the long term planning I guessed at there is a solid one? If not, what do you think their goal/idea may have been? I'm just trying to see their logic now that I have a heavily vested and direct interest in the market.
Also, on the loss leader front, I fully understand the theory and also understand for particular types of business its wonderful, but their product line is so small (then 2 products, now 1) and rather independent that I don't understand how a strategy would benefit them in their situation.
In a convenience store, giving away free (or realisticly having the lowest prices in town) gas will pull in a ton of customers who you hope will happen to pick up cigarettes and soda in the same trip. But if all you sold was gas.... ?
My curiosity is so strong in part because I don't see any of their peers using the same model, and if you contemplate similar strategies used in other forms of business they make little sense due to their incredibly small amount of product lines.
And of course, they seem to enjoy great success in general, though obviously for far more reasons than these.