Quote:
Originally Posted by
mattiasnyc
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I don't understand what you're getting at...
Just sort of repeating what I mentioned earlier in the thread. Yamaha has two Cubase/Nuendo solutions between fifteen and twenty grand. Wk was ten thousand (eight thousand street), the user market was smaller, focus was to post, and the sdk implementation wasn't as precise in 2009 as can be done now. Esp in-house.
I think Yamaha is going to do a seven thousand dollar controller that will street between 5-6000. Not aimed at post as they have that covered.
The aim will be squarely at acquiring new Steinberg users (and not the kids looking to spend a grand....that's also well covered) with killer hardware/software integration that can not be achieved in any other daw-controller combination. Costing less than avid entry.....purposely avoiding the existing mcu/hui and eucon solutions....and of course, delighting existing cubase/nuendo users who....don't want/need Nuage....don't want cc121....don't want to screw around with the existing third party controllers.
There are boatloads of guys who will buy a brand new U67. Bazillions. Lots of people will drop six grand on all kinds of music tools. And there ain't nothin' more common here in 2021 than the everyday daw.
Yamaha has the ability to drop right in now, after a few years of watching the situation.
I'm pretty much under the impression that Steinberg asks Yamaha to make stuff, but then Yamaha takes their own internal time to decide if they want to do it. My hunch about the retrieval of houston code/integration in cubase 11...has to do with shaking out whatever's coming next.
There's the hole to plug and the reasons to do it at this point in time. That's my intuitive guess.....esp after perusing the $1200 uf8 over the past week...which looks pretty cool for what it does....and yet really unworkable for some who see it as yet another set of compromises. A seven-grand controller then also provides an intermediate point for those who may later migrate further up to dm2000 or Nuage.
As to wk's failure (actually, I think the owner passed away or something), and whether Yamaha would do a unit to fill that price range now......hey....they keep doing the dm2000 and I have no idea who keeps buying those. Probably the guys who buy four new u67s at a time. The wk would also be too large for this type of market placement. We're talking smaller footprints for a range like this.
Not to mention, Avid sure sells their hardware to somebody.
At any rate, I repeat myself. Namm is ten months away. I sense a lot of activity.