New Roland Showroom Opens in Iconic Central London Location

Roland have opening of a brand-new Roland Store in the heart of London’s iconic Denmark Street.


People can pre-book demonstrations on Roland and BOSS products, via the Demo-On-Demand service. 

There are also plans to include vintage products to the service throughout the year.  Onsite workshops and masterclasses are also planned along with 121 after-sales care sessions to help people get the most from their Roland gear. The store also showcases Roland’s proprietary ASX, withthe store’s lighting, audio and video content (on giant touch screens) get tailored to customers’ tastes.

The store will be staffed by Roland Product Specialists on hand to help visitors learn, create, and perform. The store serves as a convenient central London hub for Roland and BOSS artists to check out the latest releases, in addition to Roland’s main Artist Centre at Metropolis Studios, Chiswick.

Situated on Denmark Street, the area is often described as the birthplace of the British music industry, where iconic artists such as Elton John, The Rolling Stones, Sex Pistols and David Bowie hung out, made music, and lived. 

The store is now open at 10 Denmark Street, London Roland 50th Anniversary