Quantcast
AvidPlay Now Enables Indie Artists and Labels to Distribute Tracks Mixed in Dolby Atmos - Gearspace.com
The No.1 Website for Pro Audio
AvidPlay Now Enables Indie Artists and Labels to Distribute Tracks Mixed in Dolby Atmos
Old 15th July 2021
  #1
News Desk Editor
 
The Press Desk's Avatar
 
🎧 15 years
AvidPlay Now Enables Indie Artists and Labels to Distribute Tracks Mixed in Dolby Atmos

AvidPlay Now Enables Indie Artists and Labels to Distribute Tracks Mixed in Dolby Atmos-screen-shot-2021-07-15-17.06.45.jpg

AvidPlay Subscription Service Now Enables Indie Artists and Labels to Distribute Tracks Mixed in Dolby Atmos® for Apple Music’s Spatial Audio

AvidPlay subscribers producing music on Pro Tools in Dolby Atmos are poised to deliver their songs to Apple Music

BURLINGTON, Mass., July 15, 2021 – Avid (NASDAQ: AVID) today unveiled another breakthrough for independent music artists, producers and record labels by enabling them to distribute tracks mixed in Dolby Atmos® for Apple Music’s Spatial Audio from the AvidPlay™ subscription-based DIY music distribution service.

By using AvidPlay to distribute their music in Dolby Atmos, independent music professionals are reaching the growing audiences that are enthusiastic for immersive listening experiences, while keeping 100 percent of their rights and earnings. Today, AvidPlay users are taking hold of the opportunity to entertain their fans by producing and distributing unlimited songs in Dolby Atmos across all genres from pop, electronic and hip-hop to jazz, classical and folk. Subscribing artists and labels simply select their singles or albums they’d like to release and then AvidPlay takes care of the rest—from distributing their tracks in Dolby Atmos to Amazon Music, TIDAL and now Apple Music, to generating pre-save and smart links for marketing, to tracking song performance and payments.

Avid’s Rob D’Amico, Senior Director of Product Marketing for Audio Solutions, commented, “We developed AvidPlay to make it extremely easy for independent artists and labels to distribute and monetize the music they’re creating with Pro Tools. It’s an exciting time for our customers to distribute tracks in Dolby Atmos to Apple Music from AvidPlay as they will be able to reach more listeners and grow their fanbase by sharing with them new ways of experiencing their music.”

How AvidPlay makes distribution simple

To get started, artists and labels can subscribe to one of the six AvidPlay distribution plans to match their needs through the free Avid Link app for mobile or desktop, and then upload their Dolby Atmos Music and stereo tracks along with artwork. The AvidPlay dashboard lets users manage their tracks and albums and see how much money they’re earning from each song. To date, songs distributed by artists through AvidPlay have been played by consumers more than one billion times.

Avid and Dolby train audio creators to produce in Dolby Atmos
To meet the rising consumer demand for immersive audio experiences, Avid and Dolby launched a Dolby Atmos production training and certification course for mixing engineers, audio studio technicians and audio professionals. The online Pro Tools Dolby Atmos Production course covers how to use the Dolby Atmos tools within Pro Tools through 40 hours of self-learning and 18 hours of instructor-led training. The program concludes with a professional certification exam to earn the Avid Certified Professional: Pro Tools | Dolby Atmos credential.

Attached Thumbnails
AvidPlay Now Enables Indie Artists and Labels to Distribute Tracks Mixed in Dolby Atmos-screen-shot-2021-07-15-17.06.45.jpg  
📝 Reply
Post Reply

Welcome to the Gearspace Pro Audio Community!

Registration benefits include:
  • The ability to reply to and create new discussions
  • Access to members-only giveaways & competitions
  • Interact with VIP industry experts in our guest Q&As
  • Access to members-only sub forum discussions
  • Access to members-only Chat Room
  • Get INSTANT ACCESS to the world's best private pro audio Classifieds for only USD $20/year
  • Promote your eBay auctions and Reverb.com listings for free
  • Remove this message!
You need an account to post a reply. Create a username and password below and an account will be created and your post entered.


 
 
Slide to join now Processing…

Forum Jump
Forum Jump