well - peter michael had the right idea, but with the wrong video/artist:

Crazed Hits - The Music Industry's Leading A&R Site - by Alex Wilhelm

Interscope pounces on ultimate marketing mash-up, the appeal of Lady Ga Ga and Justin Beiber rolled into one!

According to our sources, Interscope Records have signed 12-year old Greyson Chance, who has attracted over 13 million views on YouTube with his cover of Lady Gaga’s “Paparazzi.”

Our sources tell us that Interscope closed the deal before any other label could even step in and meet the kid.
my prediction - about a million people rushing onto You Tube doing covers of huge pop songs... hello... ascap? bmi? publishers? ? ?